Contracts
LoopMe Opt Out
Version 2.2
Effective October 16, 2020
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LoopMe Opt Out
LoopMe supports initiatives to offer our users greater transparency and control over the uses of their information. Please read our Privacy Notice for further details about how LoopMe uses your data. You can opt-out of receiving targeted ads from LoopMe on your device (by entering your Google Advertising ID (AAID) or your Apple Advertising ID (IDFA) below ) or browser by opting out below:
Alternative Opt Out Options
- Mobile Application Opt-Out
Simply update your mobile device settings to opt-out of LoopMe ads on your mobile applications.
iOS Devices: Settings > Privacy > Advertising > Limit Ad Tracking
Android Devices: Google Settings App > Ads > Opt Out of Interest-based Advertising - Industry Opt-Out Mechanisms
We adhere to the Self-Regulatory Principles for Online Behavioral Advertising and participate in the opt-out programs established by the Digital Advertising Alliance, the Digital Advertising Alliance of Canada, and the European Interactive Digital Advertising Alliance. You can bulk opt-out of all participating companies through any of these sites.
Opt Out Rights under California Consumer Privacy Act
LoopMe does not sell your personal information for money. LoopMe, however, may transfer some of your personal information to our third-party partners, for example, so that they can help serve ads more likely to interest you. To opt-out of this transfer, please click on the browser and mobile “opt out” buttons above. LoopMe’s Privacy Policy further describes how LoopMe collects, uses and shares your personal information.
Note
- Our tracking mechanisms operate at the device and browser level, to fully opt-out across devices, you will need to do so on each device and browser individually.
- Please note you may still see advertisements, if you opt-out or delete your data, but those adverts will not be tailored to your interests.
LoopMe Privacy Notice
Version 5.0
Effective January 19, 2021
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LoopMe Privacy Notice
LoopMe is committed to protecting consumer privacy and respecting your right to choice as it relates to advertising and the data used to help serve interest-based advertising.	
	
This privacy notice (“Privacy Notice”) explains who we are, how we collect share and use personal information about you, and how you can exercise your privacy rights. This Privacy Notice applies to LoopMe’s use of User’s personal information in connection with our services. You are a User when you visit a page of a website or app of one of LoopMe’s partners where LoopMe is serving interest based advertising.
	
This privacy notice (“Privacy Notice”) explains who we are, how we collect share and use personal information about you, and how you can exercise your privacy rights. This Privacy Notice applies to LoopMe’s use of User’s personal information in connection with our services. You are a User when you visit a page of a website or app of one of LoopMe’s partners where LoopMe is serving interest based advertising.
1. Who we are and what we do | 			+ | 		||||||||||||||||||||||||||||||||||
				
We follow the Digital Advertising Alliance (“DAA”) Self-Regulatory Principles, the Network Advertising Initiative (“NAI”) Code of Conduct and we are a member of the IAB (Internet Advertising Bureau) in the UK.If you have any questions or concerns about our use of your personal information, please get in touch using the details in the How to contact us section below.				 				
We work with a number of businesses helping advertisers to promote their products and services to interested audiences by connecting them with websites and apps with space to offer for advertising (these we refer to as publishers). LoopMe helps advertisers to deliver relevant online advertising to visitors (i.e. you) to publisher websites and apps.				 At LoopMe, we understand the advertising technology ecosystem and its many acronyms may be complex to understand. To help, we have produced a glossary of the common industry terms, which you can view here.				 				 					 								
LoopMe plays multiple roles within the ecosystem, from SSP, DSP to DMP, we have circled the different roles we may play below:				 				 ![]() | 		
2. What information we collect and why				 			 | 			+ | 		||||||||||||
				
				
				
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3. What cookies and similar technologies we use in our services?				 			 | 			+ | 		
				 We use cookies and similar tracking technologies to collect and use personal information about you:					 								 ● Cookie based identification					 Cookies are alphanumeric identifiers that are created on your device through your web browser for record-keeping purposes. Cookies are used to identify a user and store a randomly generated identifier to identify his or her browser across visits. LoopMe drops cookies if you are using a web or mobile browser in order to identify you as a unique user.					 					 ● Cookieless identification					 If you or your browser has blocked the dropping of cookies, LoopMe may use identification methodology based on IP address, browser and device characteristics. This allows LoopMe to uniquely identify a user in order to provide the effective delivery of our services and in order continue serving advertising which is relevant to that user’s interests.					 					 ● Pixels					 In addition to the above, certain LoopMe advertisers may implement the LoopMe pixel, their own pixels and or their partner’s pixels on their websites (collectively, the “Pixels”). Pixels are utilised for the purposes of providing analytics to advertisers with regards to the advertiser’s campaign (for example, to see how many users viewed the advertiser’s campaign). We require our advertisers to disclose the use of third party pixels and/or cookies to end users via their website. As these cookies and/or pixels are added at the sole discretion of our advertisers you will be subject to that advertiser’s privacy notice and/or privacy policy. | 		
4. Who we share your information with?				 			 | 			+ | 		
We may disclose your personal information to the following categories of recipients:				 				
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5. Your rights				 			 | 			+ | 		
				
				 Please note that, even though you have opted out of LoopMe:				 				
				 If you are using a mobile device, you may be able to opt out of receiving IBA by LoopMe based on app usage data, through your device settings as described below. We provide the following descriptions solely for informational purposes. For additional information and up to date methods of opting out, you should consult your device settings, and instructions provided by device manufacturers. Additional information can be found at www.networkadvertising.org/understanding-online-advertising/what-are-my-options.				 				
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6. Legal Basis for Processing (EEA and UK user only)				 			 | 			+ | 		
				 We use cookies and similar tracking technologies to collect and use personal information about you:					 								 ● Cookie based identification					 Cookies are alphanumeric identifiers that are created on your device through your web browser for record-keeping purposes. Cookies are used to identify a user and store a randomly generated identifier to identify his or her browser across visits. LoopMe drops cookies if you are using a web or mobile browser in order to identify you as a unique user.					 					 ● Cookieless identification					 If you or your browser has blocked the dropping of cookies, LoopMe may use identification methodology based on IP address, browser and device characteristics. This allows LoopMe to uniquely identify a user in order to provide the effective delivery of our services and in order continue serving advertising which is relevant to that user’s interests.					 					 ● Pixels					 In addition to the above, certain LoopMe advertisers may implement the LoopMe pixel, their own pixels and or their partner’s pixels on their websites (collectively, the “Pixels”). Pixels are utilised for the purposes of providing analytics to advertisers with regards to the advertiser’s campaign (for example, to see how many users viewed the advertiser’s campaign). We require our advertisers to disclose the use of third party pixels and/or cookies to end users via their website. As these cookies and/or pixels are added at the sole discretion of our advertisers you will be subject to that advertiser’s privacy notice and/or privacy policy. | 		
7. How we keep personal information secure				 			 | 			+ | 		
				 We use appropriate technical and organisational measures to protect the personal information that we collect and process about you. The measures we use are designed to provide a level of security appropriate to the risk of processing your personal information. 			 | 		
8. International Data Transfers				 			 | 			+ | 		
				 Your personal information may be transferred to, and processed in, countries other than the country in which you are resident. These countries may have data protection laws that are different to the laws of your country.					 								 Specifically, our primary servers are located in Germany, and our Group Companies and third party service providers and partners operate around the world. This means that when we collect your personal information we may process it in any of these countries.					 					 However, we have taken appropriate safeguards to require that your personal information will remain protected in accordance with this Privacy Notice. These include implementing the European Commission’s Standard Contractual Clauses for transfers of personal information between our group companies, which require all group companies to protect personal information they process from the EEA or the UK in accordance with European Union data protection law. | 		
9. Data retention				 			 | 			+ | 		
				 LoopMe retains personal information based on how long the specific data is required for legal or business purposes (for example, we will keep a browsing event information for 13 months).					 								 When we no longer need personal data, we securely delete or anonymise it, or if this is not possible (for example, because your personal information has been stored in backup archives) then we will securely store your personal information and isolate it from any further processing until deletion is possible. Aggregated data, which cannot identify a device/browser (or individual) and is used for purposes of reporting and analysis, is maintained for as long as commercially necessary. | 		
10. Children				 			 | 			+ | 		
				 None of our services are directed to children under 16. We do not knowingly collect personal data from anyone under 16 years of age. If we determine upon collection that a personal data belongs to an individual under 16, we will not use or maintain his/her personal data. If we become aware that we have unknowingly collected personal data from a child under the age of 16, we will make reasonable efforts to delete such information from our records. 			 | 		
11. California Privacy Rights				 			 | 			+ | 		||||||||||
This section applies only to California residents. It describes how we collect, use and share Personal Information of California residents in operating our business, and their rights with respect to that Personal Information. For purposes of this section, “ Personal Information” has the meaning given in the California Consumer Privacy Act of 2018 (“CCPA”) but does not include information exempted from the scope of the CCPA.				 				 1. Your California privacy rights				2. How to exercise your rights				3. Right to opt-out of the "sale" of your personal information				4. Personal information that we collect, use and shareYour California privacy rights.								 As a California resident, you have the rights listed below. However, these rights are not absolute, and in certain cases we may decline your request as permitted by law.				 				
You may exercise your California privacy rights described above as follows:				 Right to information, access and deletion. You can request to exercise your information, access and deletion rights by:				 				
Right to opt-out of the “sale” of your Personal Information.				 California law classifies our use of these services as a “sale” of your Personal Information to the companies that provide the services. This is because we allow them to collect information from our website users (e.g., online identifiers and browsing activity) so they can help serve ads more likely to interest you. To opt-out of this ” sale,” click on this link where you can opt out of personalised recommendations. We will need to confirm your identity and California residency to process your requests to exercise your information, access or deletion rights. We cannot process your request if you do not provide us with sufficient detail to allow us to understand and respond to it.				 				 				 Personal information that we collect, use and share				 The chart below summarises how we collect, use and share Personal Information by reference to the statutory categories specified in the CCPA, and describes our practices during the 12 months preceding the effective date of this Privacy Policy. Categories in the chart refer to the categories described above in the general section of this Privacy Policy.				 				
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12. How to contact us				 			 | 			+ | 		
				 If you have any questions, comments and requests regarding our use of your personal information or					 			this Privacy Notice please feel free to contact us / our data protection officer at privacy@LoopMe.com. |